Everyone who has an online business needs to create a sales funnel in order to convert his website visitors into paying customers.
If you fail to do that, you will hardly make any money.
What is a Sales Funnel?
A sales funnel is a marketing concept that maps out the journey a customer goes through when making any kind of purchase. The model uses a funnel as an analogy because a large number of potential customers may begin at the top-end of the sales process, but only a fraction of these people actually end up making a purchase.
The sales funnel is one of the most fundamental concepts in sales and marketing. The top of the funnel signifies the goal of every business — to generate as many leads as possible — while the narrow bottom reflects how many of those leads are converted to customers by the end of the sales process.
Recommended: Stages of a sales funnel can vary, but a traditional model follows these phases:
- Awareness
- Interest
- Desire
- Action
Successful businesses don’t just make sales here and there. They make sales consistently and with high enough volume that they can comfortably hire full-time employees. They know that despite having regular expenses, they are going to be profitable.
So how do they do it?
In this video, I will be showing you what sales funnels are, the stages of a sales funnel and examples of how I use sales funnels to achieve consistent growth and predictable revenue.