Tag: models

Business Coaching and Internet Marketing

If you run a business coaching service, it is your job to coach new and struggling business owners to make the right choices. You are just like a football coach. You give your clients plays and encourage them to run the plays properly. One aspect of business that you should cover is marketing, namely internet marketing. Even storefront businesses can benefit from internet marketing. Many just do not know why they should invest time and money into the effort or how to get started. It is your job to give them ideas.

In terms of internet marketing, there are many options. Internet marketing presents a lot of opportunity, both large and small. All businesses can and should utilize the internet. As previously stated, some just don’t know how to. So, create a game plan for your clients or their advertising department to follow. What could that plan include?

Blogging. Many individuals make the mistake of believing blogs are for personal use only. They are not. Blogs can also be used as successful internet marketing tools. Blogs rely on content, so your client or one of their employees will need to do this task, but it should only take less than 30 minutes a day. They can write content related to the products or services they sell. For example, someone running a dog grooming business can write articles on anything pet related, including care and health. That blog can and should lead back to their business website.

Hosting contests. People love free stuff and contests give them the chance to win. It is, however, important to proceed with caution. If your client posts a contest on their website, they will get those who fill out the entry form a leave. Use a blog and have a monthly newsletter or RSS feed available. Instruct your client to allow for an extra entry for anyone who subscribes to these. They receive daily or weekly updates, always reminding them about the business and the products or services offered.

Online business directories. In terms of internet marketing, one of the first places business owners should head to is online business directories, but most make it their last stop. Fewer Americans turn to their phone books to find a business. They perform standard internet searches and use online business directories, such as the one offered under the “Local,” heading at Yahoo.com. If your client is not listed in these directories, encourage them to do so and right away. The process should only take a few minutes.

Online message boards. For most business owners, online message boards are nothing but a waste of time. They don’t want to see their employees socializing online while on the clock. Yes, this is good, but encourage your client to see the marketing aspect. For example, companies who sell pet related products and services should participate in discussions on pet related forums. Include a link back to the company website in all allowable signatures and profiles. When posting, the name and link will show. Pet owners are this company’s targeted market. They aren’t waiting for the customers to come to them. Instead, they are going directly to the source.

Banner and link exchanges. Online networking is just as important as internet marketing. There are many connections to be made online and these connections can lead to increased advertising. To get started, encourage your client to network with those in related fields. They can set up link and banner exchanges. For example, if your client sells pet products, coach them through finding pet services, such as dog grooming or dog sitting. Instruct them to contact the owner of the website and offer a banner or link exchange. In these aspects, both companies benefit and advertising is free.

As you can see, there are many ways to market a business online. Your job is to coach your clients through the process. Carefully monitor each step and offer feedback.

September 17, 2022
Tool Talk: All about internet marketing tools

Who doesn’t want inexpensive internet marketing tools? In this day and age when advertising your business online is the way to go, it’s a must that you avail of internet marketing tools at the lowest cost possible. How can you avail of them? How can you make the most out of these low cost internet marketing tools?

These low cost internet marketing tools aim to better your website and promote them thoroughly. Read on to know more about them:

Software

There is software specializing in internet marketing. These programs are affordable internet marketing tools. They attract traffic, communicate your site to anyone online, harness and trim down your keywords, track your site visitors and create links to other sites. Of course, the phrase "low cost" emphasizes that you must not spend exorbitantly. Watch out for internet marketing tools that do nothing but suck your budget.

Website packages

Take note of low cost internet marketing tools that do the following: hosting and designing your site, getting your domain, offering technical help, configure and upload your files, campaigning for your traffic. These are available in website packages that you can avail of anytime. Choose a package caters to your site’s needs.

Mailing lists

Notice that when you visit the Bulk Mail folder of your email, you read nothing but website promotions. That’s email marketing? It boosts your business like no other. Don’t worry about spamming. There’s such a thing as "safe lists" that make your mails spam-free. This is so easy to obtain. Look for mailing lists for sale and let the fun of emailing begin.

Data Submitters

This is a money-saving internet marketing tool that works like magic. Have a data submitter of your own and amass tremendously huge hits!

E-books

Integrate an e-book in your site for people to download. At such a cheap price, you keep people clamoring for more and visiting your site in the process. That’s one affordable internet marketing tool for you.

SEO tools

Internet marketing is not complete without the standard SEO tools. Search engines remain as the major powerhouse in marketing so never leave this part out. Generate traffic through this effective low cost internet marketing tool!

Here’s a reminder: when you see the low cost internet marketing tool banners online, never get persuaded easily. Study the package deals; analyze the contents and benefits before deciding if you want one.

September 10, 2022
Blogging for a Living

Have you ever thought about blogging for a living? ?Online blogging sites such as WordPress and Blogger are now a key?way for budding online?entrepreneurs to make money online?. Though?there has been some critique of the “blogosphere” – as some call it?- for being a virtual space full of?moaning teenagers, the truth of it?that many have become to rely on the web as a source of news. And rely on it more than they do mainstream?media. ?Blogs also present an opportunity for budding business persons with a get money coming?coming in pretty quickly. All it requires is a bit of thought, an idea and the drive and persistence to make it happen.

Blogging for A Living – Two Paths, Same Goal…

You can start blogging for a living?in one of two ways. Your blog can be a source of??information/entertainment that people will flock to ?for the enjoyment of it. A blog with enough followers will attract?advertisers, just as traditional newspapers and magazines do. ?And if your blog gains a large following, you will find advertiser approaching you for the opportunity of putting their goods and services in front of your followers. ?Also, if your following is large enough ( and you can build that following by posting on purpose ) you can put products and services in front of them that they might be interested in buying and making commissions from sales on your site – this is called affiliate marketing.

The other way to make money with a blog is to promote a convential business. ?So if you have a brick and mortar business, or if you are starting home-based business ( like an multi-level marketing business for instance ) you can use your blog to promote your business by presenting information that will help your potential customers solve their day to day problems using your products and services.

The key to blogging for a living is to be consistent. ?You must provide information that your target audience is interested in reading. ?You must help them by either entertaining them, educating them, or helping them solve their problems.

August 29, 2022
Determining Quality and Low Cost Pay per Click Internet Advertising Services

As Pay per click’s name suggests, you only pay for actual click through to your web site. Inexpensive Pay per click internet advertising lists your web site according to your bid for a certain search keyword. Of course, Web sites which pay more are ranked higher.

Pay-per-click internet advertising can be a very reasonable cost compared to other manner of promotion on the Internet. You don’t pay any amount until a visitor actually clicks on your listing and go to see your web site. The low cost pay per click internet advertising counts how many visitors click on your listing and takes the money out of an account you have set up with them.

You host the images to be used in your low cost pay per click internet advertising, so you can monitor and change the banner at anytime. Targeted advertising in pay for clicks will help increase the amount of customers you obtain at a controlled cost.

There are many low cost pay per click internet advertising solutions available in the internet. All you have to make sure is that the advertising solution guarantees your satisfaction and your web site’s traffic.

In determining good quality and affordable pay per click internet advertising service, make sure to run very carefully planned and structured promotions in order to boost the targeted traffic to your web site and increase guest conversion rate.

Make sure that the pay per click internet services you applied for studies your business as well as your competitors. Plus, don’t forget to give specific details regarding your target audience for your web site.

After the cheap pay per click internet advertising solution has finished studying and analyzing your business, research to produce the most appropriate keywords for your business. The pay per click internet advertising solution would then prepare an exclusive copy of the advertisement to be able to catch the attention of the would-be web site visitors.

For successful pay per click internet advertising, you and the solutions should identify appropriate landing pages. If needed, a number of changes are suggested to construct the perfect landing page which would work for an entry point to your website.

It is one great way to increase the visibility of your new web site. It is the fastest growing marketing tool there is today. Because of a wide range of companies servicing inexpensive pay per click internet advertising solutions, you must be careful to choose which company to trust. You should be able to research the service quality they are willing to offer.

August 28, 2022
Effective SEO Comes Cheap

Search engine optimization or SEO is the hottest way to drive targeted traffic to your website. Maximizing the benefits of a well-SEO’ed website will yield lots of earnings for the marketer. However, SEO-ing your site might cost you thousands of dollars if you are really?a newbie on this field.

But to tell you the truth, you can essentially get information on low cost SEO anywhere in the Internet. But only several really show you how to work out an affordable search engine optimization endeavor. And those few that really inform include this article.

Use Link exchanges to Increase SEO Juice

One cheap SEO method that can get you best results is through link exchanges or linking to and from other web sites. Depending on the websites that you would like to exchange links with, this tool could even cost you nothing at all. Contact the author or owner of the web site you want to have a link exchange with. You will be surprised with the eventual spiking up of your page ranking using this means of getting your website optimized.

Write or acquire key word rich articles

Writing truly informative and keyword-rich articles is one surefire way to make your Internet business more visible than ever. It’s either you write your own articles or you get them from article directories that allow you to post these articles on your website as long as you keep the resource box or the author’s byline in tact. Just don’t stuff your articles with keywords that even idiots would get bore of reading them. The readability and freshness of your articles will still be the basis of whether your writers will keep on coming back to your website or not.

Catchy Domain Name

What better will make your target visitors remember your website but with a very easy-to-recall domain name. Something sweet and short will prove to be very invaluable. Registering your domain name is not for free. But creativity is.

Organize your site navigation

Providing easy steps in navigating your site is one way to make your visitors become at ease with your site. This, in turn, will improve the flow of traffic to your website.

Low cost SEO is always evolving like any other approach in information technology. There are many methods that can very well land you on the top ten rankings of Google or on any other search engines. Some may cost a lot but there are methods that can give you the same results at a low price or you can even do on your own such as those mentioned above.

The one service that I recommend was created by my Mentor and Internet Marketing hero Rob Fore. ?He has put together a system that allows you to get your sites ranked ?easily… If you’d like to learn more about his amazing system and get your sites ranked so that you can start getting leads and sales on auto-pilot click the link below.

Rank and Stick SEO

August 9, 2022