Do you ever feel like you're not living up to your full potential? Do you have dreams and goals that seem out of reach? The truth is, you have a powerful inner force that can help you achieve your dreams – your faith.
Napoleon Hill's Principle of Faith is a belief that you can achieve your goals if you have unwavering faith in yourself and your abilities. It's a powerful concept that has helped countless people achieve success in all areas of their lives.
The Power of Faith
Faith is a powerful force that can shape your reality. It's a belief that you can achieve your goals and overcome obstacles, no matter how difficult they may seem. When you have faith in yourself, you're more likely to take risks, persevere through challenges, and attract the people and resources you need to succeed.
Napoleon Hill believed that our thoughts and beliefs shape our reality. By visualizing our goals and dreams, we can bring them to life in our minds and make them a reality. It's a powerful concept that has helped countless people achieve success.
How to Apply the Principle of Faith
The Principle of Faith can be applied to any area of your life where you want to achieve success. Here are some steps you can take to start applying the Principle of Faith today:
Set Clear Goals
The first step to applying the Principle of Faith is to set clear goals for what you want to achieve. Your goals should be specific, measurable, and achievable within a reasonable timeframe.
Visualize Your Goals
Once you have set your goals, the next step is to visualize them. Take some time each day to create a mental image of what it would look like to achieve your goals. Use your imagination to create vivid, detailed images of your desired outcomes.
Believe in Yourself
Belief in yourself is a key component of the Principle of Faith. You must have unwavering faith in your abilities and trust that you can achieve your goals. Whenever doubt creeps in, remind yourself of your strengths and past successes.
Take Action
While belief is essential, it alone is not enough to achieve success. You must also take action towards your goals. Use your faith as a source of motivation and take consistent steps towards your desired outcome.
Persevere
Finally, perseverance is crucial when applying the Principle of Faith. There will be setbacks and challenges along the way, but it is essential to maintain your faith and keep pushing forward.
Conclusion
In conclusion, the Principle of Faith is a powerful tool for achieving success in any area of your life. By having unwavering faith in yourself and your abilities, visualizing your goals, and taking consistent action, you can bring your dreams to life. Remember that belief is a powerful force that can shape your reality, and the more you cultivate your faith, the more successful you will become.
So don't let doubt or fear hold you back from achieving your dreams. Start applying the Principle of Faith today and unlock your inner power to make your dreams a reality. With determination and perseverance, anything is possible.
How to Eliminate Stress, Beat Entrepreneurial Anxiety, and Achieve Your Goals
The Author of “Unstoppable,” Craig Ballantyne, lists 12 practices that can help you overcome worry, refocus, and perform well.
Anxiety affects more than 40 million people in the United States. You are at best performing at 60% of your potential and are confused, overloaded, reactive, and bewildered. However, if you have the proper equipment, you'll be OK and return to full strength as soon as is humanly feasible.
In his book, “Unstoppable”, Ballantyne describes 12 mechanisms to overcome stress and achieve consistently high performance in his book “Unstoppable.” These 12 are listed below.
1. Identify Areas of Misalignment.
Avoid “comparison syndrome,” the tendency to think you must do what other people do, especially if it conflicts with your principles.
Ballantyne discovered this the hard way after suffering a $250 000 loss. His company at the time specialized in health and fitness. Since many of his rivals provided customers free cookbooks in exchange for a minimal shipping and handling charge, he teamed up with a chef and employed five people to write a book. He didn't even like cooking when he realized the endeavor wasn't in line with his values, objectives, and ambitions for a full year. “In order to cut my losses, I fired five individuals in a single day. The worst day of my professional life, “brings up Ballantyne.
Misalignment can also result from positive reinforcement. According to him, “Your peers may join in on your binge drinking or compliment the long hours you put in at work.” But those actions take you away from more important goals, like dating or starting a family.
2. Examine your triggers.
Compile a list of everyone in your life and placing a checkmark next to each name if they help you feel less anxious or a “X” if they make you feel more anxious. Then, make a list of your top five objectives and values, along with the ten people you spend the most time with. Do the listings match up?
Ballantyne claims that one of his business colleague has approximately 100 banned numbers on his phone. Though it may sound harsh, the end result is that he doesn't waste valuable time interacting with “energy vampires,” unfavorable people, and gossips.
He continues, “Block, silence, de-friend, un-follow, or any harmful influence on social media.”
3. Plan Your Day and Work Your Plan.
Entrepreneurs, according to Ballantyne, seek autonomy, but having total control over your schedule can result in poor time management choices that increase stress.
Ballantyne advises that you go to bed and wake up at the same time every day, seven days a week. He also suggests that you never use the snooze feature on your alarm clock. When you decide to sleep, you're telling your ambitions and dreams they can wait
“Read or listen to anything encouraging after that. Then, complete your most critical assignment before beginning to check email or social media. If you pay attention to other people's pressing needs or “you will never accomplish your own objectives.
Plan each day in advance. As you wind down after each day, wind down with a 10-minute brain dump and rank everything in order of importance. Always keep in mind that if you wait until the morning to create a to-do list , it is already too late!”
4. Engage in Daily Reflection.
One of the best methods for determining the “cause and effect” relationships between your actions and issues is self-reflection.
So review your day an hour before going to bed. If you are feeling stress ask yourself, “Why do I feel so stressed? Perhaps you drank too much coffee. Maybe the wine you drank the previous night to “relax” kept you from falling asleep and delayed your waking.
Perhaps wasting an hour of your day by checking your email or social media accounts first thing in the morning put you in a reactive state.”
5. Take Deep Breaths.
When under stress, most people lean over and take quick, shallow breaths that mimic moderate hyperventilation. Instead, sit up straight, take four deep breaths into your abdomen, hold them for seven seconds, and then exhale slowly for eight. Within one to three minutes, this approach will help you to relax both your body and mind.
6. Practice gratitude.
It's simple to get into the trap of believing that your life is a failure because your friend's firm made $10 million last year while yours “only” made one million.
You should begin by expressing gratitude for small victories throughout your day, such as completing a task like writing 500 words of content or having a challenging conversation. Recognizing all the good things and people in your life will get simpler soon.”
7. Take time to thank others.
Every day, Ballantyne sends greeting cards to her friends, family, and coworkers. He calculates the cost of supplies, writing time, and postage to be over $1,000 annually.
“I really thank each card as I place it in the mailbox. Send one card once a week to begin. This little habit could be the therapy you've been needing.”
8. Delegate.
Diligent business people, particularly those with modest backgrounds, believe they must handle every aspect of their businesses personally.
Laundry, office work, and meal preparation are all $10-an-hour jobs that you cannot get wealthy from on your own. Hire and train someone to assist you as a short-term investment.
Your parents, who did everything themselves, lived in a different time period than you do. Feel free to put the guilt behind you and concentrate on what really matters.”
9. Say No.
If your family is your main priority, for instance, create a rule that you won't work or travel for business on Sundays, or pledge to have a “device-free family day” so that you can spend quality time with your loved ones without distractions.”
10. Watch Your Diet.
What you put in your body has physiological repercussions that immediately alter how you feel and perform. For instance, caffeine is a stimulant that raises adrenaline levels, which causes anxiety.
Alcohol might make you feel dehydrated and makes anxiousness worse.
11. Get Outside.
Famous people throughout history, like Charles Darwin and Charles Dickens, solved difficulties and produced masterpieces while walking.
Take it easy, put your phone away, and go for a stroll in the sunshine.
As you do this, your daily routine will change.”
12. Talk to Someone.
Avoid isolation at all costs.
Talking to someone helps you feel more at ease and calms you; suffering in quiet makes anxiety worse. Everyone, in my opinion, ought to visit a therapist. Something seemingly inconsequential could have a hundred times greater impact than you realize.”
Conclusion:
Your decisions and actions either drive you closer to or further away from your goals. If you're not sure where to begin, keep in mind: Fear is defeated by action. Motion Prevails Over Meditation. Work Displaces Worry.”
Are you struggling to get targeted website traffic to your affiliate offers and website? What Are the Sources of Your Website Traffic?
Starting a blog these days has become easier with platforms like WordPress. However, once it's up and running, your next big challenge is to generate more traffic to your blog or website.
11 Easy Ways to Increase Your Blog Traffic by 406% (for FREE)
Starting a blog has become easy with platforms like WordPress. But once your blog is up and running, you will find that your next big challenge is to generate more traffic to your website.,
You don't have to be a marketing genius to promote your blog because there are proven tactics that you can use to easily increase your blog traffic to get more visitors by using these proven best practices.
In this episode, we will share some of the easiest and most tested tips to increase your blog traffic like an expert marketer.
Ready? Let's get started.
Understanding Your Website Traffic
The first step to increasing the traffic to your website is to understand where your traffic is coming from and how people are reaching your site. After you get a clear picture of the amount and quality of traffic from each source, you can start applying the techniques we will discuss in the next chapter.
Direct Traffic
When a user types your URL bookmarks your page, directly, or clicks through from a non-web document, such as a slide deck or an eBook, Google considers that as direct traffic. Also, any pages with a missing or broken tracking code or improper redirection end up here. When a user moves from a secure HTTPS address to an unsecured HTTP, you'll see them all as direct traffic.
There's no reason to increase direct traffic to your website, but you do need to keep an eye on it. You should identify any pages that get lots of direct traffic and check them regularly.
Organic Traffic (SEO)
All visitors who reached your site after entering a query in a search engine, such as Google, Bing, or Yandex, will contribute to your organic traffic. You earn this type of traffic with good SEO. Both inbound marketing and content marketing are strategies that generate organic traffic through SEO.
PPC (pay per click) is a performance-based advertising model that applies keyword targeting on search engines and other platforms. It lets you boost traffic quickly while giving you control over ad spend and audience targeting. You need to track paid traffic from search engine marketing (SEM) to stay in control and optimize your digital strategy.
Paid Traffic (SEM/PPC)
Pay Per Click (PPC) is a performance-based advertising model that applies keyword targeting on search engines and other platforms. It lets you boost traffic quickly while giving you control over your ad spend and audience targeting. You should routinely track paid traffic from search engine marketing (SEM) to stay in control and optimize your digital strategy.
Display Ads
Display ads are considered part of SEM and offer a great way to draw more attention to your site. The traffic generated through banners or ads displayed on display advertising networks such as Google AdSense and Apple Search Ads, or other websites is aggregated under display ad traffic.
How to Increase Website Traffic -11 Tactics
How to increase the traffic to your website depends on efficient website traffic analysis and optimization. Here are 11 strategies that you can start implementing today to increase traffic to your website.
1. Perform Keyword Research
You should always include relevant keywords in your content. Keywords should be used naturally, and not stuffed into the content so much that they distract the reader or detract from the main idea of your content. It's important to use keywords throughout the content, like the meta description, the page title, the URL, headers and a few times throughout the piece.
You can use tools like Moz, Ahrefs, and SEMrush for keyword research. These tools show what keywords competitors are using, how often people are searching for specific keywords, how expensive the keyword is for pay-per-click ads, related keywords, and much more valuable information to guide keyword strategy. Hiring an SEO agency is always an option, as well, as they can offer valuable insights and perform audits to identify issues that may be keeping your site from being shown in search engines.
2. Create Remarkable Content
It's not enough just to post content; you need to create remarkable content that's memorable and cuts through the noise. In fact, useful and memorable content is one of the top methods used to increase website traffic.
People are constantly using Google to find specific, thorough answers to their questions, and your content should be there to provide those answers and solutions. It has been shown that websites that feature blog content often generate 434% more search engine-indexed pages than those without it. Additionally, sites that release more than 16 posts per month receive almost 3.5 times more traffic than those that publish zero to four articles.
The simple lesson is that your website traffic should increase if you give your content some thought, post frequently, and learn what your audience wants to read.
3. Keep Active Social Media Pages
Your social media presence is crucial for drawing customers. It should be utilized in the following ways to boost website traffic:
Post content across all of your social media platforms (blogs, e-books, white papers, infographics, videos, etc.).
Respond to followers' comments, repost their content, and tag them in your posts to engage with them.
Use appropriate hashtags
Whenever new content is published, update the link in your bio to promote it.
Change the cover image to highlight fresh content
Influencers that might be interested in the topic should be tagged
To get visitors to click the link to the material, include alluring details from it.
Respond to inquiries from other people and include connections to your stuff.
4. Send Email Newsletters
One efficient method of boosting website traffic is by promoting content through email newsletters. A few email marketing recommended practices are listed below:
Both the subject line and the body of the email should contain intriguing details from the material.
Add a button or link so that readers can access more content by clicking it.
Emails should be mobile-friendly. Given that 46% of email opens occur on mobile devices, links should be obvious.
Use personalization strategies by including the subscriber's name.
Utilize professionally prepared templates to give the email a pleasing aesthetic appearance.
Run A/B testing to see which email versions get more opens and clicks.
5. Focus on evergreen topics
While news and popular topics may temporarily increase your traffic, they are not worth the time and effort. Focus your material on subjects that your audience will always find interesting. Over time, these evergreen posts will attract traffic and links, especially if you update them frequently (more on that later).
6. Incorporate video
While text-based material is fine and all, videos may draw more viewers and keep them interested. Here are a few strategies for utilizing video to increase website traffic:
Include videos in your blog entries so that they can be found through video search engines.
To increase your YouTube ranking, use SEO, and then include connections to your website in the video description.
Directly in your video, provide call-to-action buttons that link viewers to your website.
7. Promote your content on social
While producing excellent material is great, hoping that people will find it is just will not do. You should promote your content on the social media platforms that your audience uses most frequently. While Google Business posts can help your website appear in local search results, Twitter is best for quick, succinct, and alluring links. B2C goods companies may have excellent success on image-heavy social media platforms like Pinterest and Instagram.
Not only will this increase traffic to your website, but the more people that read your content, the more probable it is that you will receive the previously mentioned backlinks.
8. Start a Podcast
In the United States alone, there were 75 million podcast listeners in 2018, and it is anticipated that there will be 164 million by 2024.
Due to its rising popularity, podcasting is a fantastic method for driving traffic. In addition to employing voice advertising to promote your website name and the pertinent content you stated in the podcast description, you can also offer links to those items.
9. Use Advertising to Increase Website Traffic
Using sponsored search, social media, and display ads to advertise can be an effective strategy to boost website traffic.
Before spending a lot of money on an option, it's vital to create budgets and goals because each has advantages and disadvantages. For example, users can block display advertisements, and the average cost per click for Google Ads on the search network is between $1 and $2 per click.
For instance, when doing pay-per-click (PPC) ads, it's critical to start with one campaign and a few different ad groups containing the keywords you want to target most. Once campaigns begin, see how audiences behave with various keywords. Maybe one keyword only resulted in impressions, which didn't increase website traffic, while another resulted in clicks and conversions.
10. Engage online
Being involved in internet forums and on websites that are pertinent to your business and community is free and it will increase traffic to your website.
You should participate in discussions about your sector, leave comments on blogs and social media posts, and respond to queries that people submit.
You will gain more exposure and profile views the more you interact with your community.
11. Build out your backlinks
Backlinks are another important component to SEO. When an external site links to your site, it's signaling to Google that your site is trustworthy and relevant to the words in the anchor text (the clickable words) Beyond SEO, backlinks have the potential to drive traffic to your store in and of themselves. Users on those sites may click through and explore yours hopefully leading to a purchase.
Website Traffic Is Waiting For You
Driving traffic to your website is a never-ending task, but it also produces results long after you start. There are many ways for potential clients to locate your website; all you have to do is choose the one that will benefit your company the most. To see a large increase in traffic, incorporate one of these strategies into your demand creation strategy for the upcoming quarter.
In a previous post, I spoke about “The Law of the Farm”, which basically says, “You must reap before you sow!”
In that post, I also mentioned how I kinda took “The Law of the Farm”… literally and started gardening.
That was years ago, and at the time I had a little garden that was about 8 feet by 10 feet. I now live on a farm in the tropics on which I've also planted a small vegetable garden.
Gardening has become, for me a sort of meditation as well. And every little act that I take in that garden reminds me of things that are important to my online business and in my life.
In this article, I am going to share with you 7 “Lessons From the Farm.”
1. Prepare the Soil – Believe in the Abundance of the Universe
We are often told by the media, our leaders, and educational institutions that “There isn't enough”. They tell us that there is an oil shortage, a water shortage, not enough money, not enough food… But everything around us tells us that this is a lie.
The farmer plants his seeds expecting (believing) that the Universe will eventually turn every single seed into a multitude of fruits and seeds. This universe is a universe of abundance.
Think about it…
There are billions of people on this planet, most of whom are dealing with one struggle or another. If you can become the person who is able to solve just one of those billions of problems and deliver the solutions to a very small fraction of those billions of people, you will create wealth in your life.
Scarcity only exists in our minds. Believe in it and an abundance of scarcity awaits you… Believe in abundance and you will see it manifest all around you.
Become like a farmer and prepare the garden of your mind by first believing in the abundance of the universe. – believing that there is more than enough for you and that it is awaiting delivery to you.
2. Sow The Seeds of the Fruit That You Desire
Unfortunately, a lot of people in the opportunity space just have the wrong mindset. They are seeking a 1-click-get-rich-with-no-work solution. They want to eat the fruit before they have sown the seeds of success.
In the real world, this is just not possible…
Not when it comes to my little garden, or when it comes to your life and your business.
I can't eat the tomatoes before I have planted the tomato seeds…
And you can't reasonably expect to get rich without first sowing the seeds of wealth.
In every aspect of your life, you must sow the seeds of the fruit that you desire first.
And here's an addon principle…
The garden of your mind is where all of your future success will spring from, so continuously plant seeds in that garden that will produce the fruit that you desire in your life.
Fruit Harvested From My Farm
3. Consitently Nurture the Garden
It's not enough to sow seeds. You must also nurture those seeds until they bear fruit. The garden must be watered and fed. The various plants must be pruned. Diseased/dying plants must be removed.
This is also true in your life and in your business.
Your life is full of relationships.. You have relationships in your business, and you have relationships in your private life. Those relationships must be respected and nurtured if you want them to bear fruit.
Your investments need to be watched and your portfolio adjusted.
Every time that you send an email to the people on your list and provide them with valuable information, you are nurturing those relationships.
Every time that you kiss your loved ones, you are nurturing those relationships.
Every time that you check and make adjustments to your business strategies, your investment portfolios, your saving plans, you are nurturing your financial garden.
You must constantly and religiously nourish your gardens.
4. Remove Weeds and Pests…
Every morning, one of the tasks that I do is remove any weeds that I find in the vegetable garden. If I allow weeds to grow in the garden, they will spread and limit the growth of the seeds that I have purposely planted.
So too with your mind. The world is full of negativity. And if you allow any seeds of negativity to take root and flourish in your mind, they will grow into weeds that, if allowed to grow unchecked, will choke the life out of any seeds (dreams ) that you have purposely planted there.
So be vigilant in getting the weeds out of your mind and, consequently, your life and your business. Mind the garden of your mind. You must do everything, and anything that you have to do to prevent the seeds of negativity take root in your mind.
And when you find them, pluck them out.
Sometimes the people in your life are like pests in a garden. They are there to eat away at your garden as you nurture it and in many instances are responsible for planting weeds in the garden of your mind.
Therefore, you must be picky about the people that you allow around you. Only associate with those who help you nourish your garden. You should not allow negative people in the space where you are nurturing your dreams. You must weed them out.
5. Practice Patience..
One of the biggest problems that I see in the opportunity marketplace, and in our society in general, is that everyone wants it now. Instant Potatoes, spray-on tans, get rich quick…
People just don't seem to have the patience that is required to plant the seed and nurture that seed until it bears fruit.
Your success in this business and in life is going to depend largely on your ability to wait until the seed that you have planted and cared for has matured into fruit-bearing trees…
Those trees won't grow overnight, but when they start bearing fruit, it will all have been worth the effort and the wait.
6. Keep the End in Mind…
One thing that will keep you motivated is being able to visualize and re-visualize the outcomes that you desire. Keep the end goal of your efforts in mind.
This serves two purposes:
By constantly bringing in mind the end goal – the income, the lifestyle that you wish to enjoy, you will constantly remind yourself of why you are putting yourself through this ordeal of learning how to market on the internet.
By keeping the end in mind, you are training your subconscious mind as well. Everytime that you write your goals, or look at your vision board, you are telling your subconsious mind over and over again what it is that you want and as a result, your subconscious mind will go to work making what you desire a reality in your life. It will constantly be on the lookout for opportunities that will help move you towards your goals each and every day and it will go to work, moving you closer and closer towards your goal even as you sleep.
7. Have a Grateful Heart…
It's easy to have gratitude after the harvest, but we must learn to be grateful for everything of value in our lives. Oft times, that means being grateful for having survived negative experiences as well, simply because you weathered and survived that storm – and, hopefully, came through it as a better person.
Get into the practice of being grateful.
Be Grateful for the morning sun
For the rain that is needed to nourish your gardens,
For weeds that keep you vigilant,
For future opportunities to sow new seeds.
And when the harvest comes, be grateful for that as well and share, because again, there is more than enough for you.
I think that a lot of people suffer through life simply because they don't have the ability to appreciate and be grateful for and happy with the blessings in their lives. And because they focus on what they don't want, more of what they don't want to grow in their lives.
Be grateful for every win large or small. Focus on what you do have and what you want and more of that will appear in your life.
Conclussion…
The Law of the Farm is a universal law. It applies to every aspect of your life and of your business.
If you want to see the results that you desire, you must…
Prepare the Soil of your garden.
Sow seeds that will produce the fruit that you desire.
Nurture your garden
Remove weeds ( mostly from your mind )
Practice patience..
Keep the Vision of your Goal in Mind.
Be Grateful.
At the end of it all, if you apply “The Law of the Farm” to every aspect of your life, you will discover that the thing in your life that has grown the most, is you.
If you found value in this article please share with your friends and to subscribe to my blog, so that you will be notified when I create content just like this.
Are you looking to start and/or grow your online business this year? If so, this post is for you!
Back when I started my internet marketing business, one of the primary reasons that I was having such a problem getting it off of the ground was that I basically didn't have a strategy in place.
In today's video, I'm going to give you a six-step action plan that will help you get your online business off of the ground this year.
Now, before we get into the meat of the actual action plan. There's a point that we must cover in order for this action plan, to help you. That point is that a plan is only as valuable as the follow-through behind it.
Most people don't make anything happen in this industry for one reason.
They simply never take action!
They never follow through and do anything with the endless amounts of life-changing information that they are given on a daily basis and for the first year or so after coming online, I was exactly the same way.
I'd buy a product of the product and learn strategy after strategy. Always seeking more information without ever really getting off my ass to make things happen. It's one of the worst feelings you can possibly experience in your entrepreneurial journey. The feeling of being bogged down and paralyzed by too many options without ever acting upon any of them.
It's a situation that a vast majority of online, entrepreneurs, give themselves in to, and many never get out.
According to an article that I read about six months ago. 85% of everyone trying to start an online business at some point or another experiences either information overload or analysis paralysis, and many never break free from their devastating questions.
Don't let that happen to you.
Take action based on everything in today's post and begin to build confidence in your own abilities, to execute.
And here's a mini-lesson: Confidence isn't something that you just wake up one day with. It's like anything else. It's built through consistently taking action through expanding your comfort zones and through becoming an individual who feels confident in their abilities based upon past experiences.
All right. Now, for the action plan…
Step 1 – Start budgeting every month for paid advertising.
Paid advertising is what's going to allow you to build your business at the fastest rate humanly possible.
Traffic is the lifeblood for your online business. And with paid advertising, you can have floods of it sent to any capture page you want within minutes.
Start small, cut out, the Starbucks and dinners out and start building up a paid advertising budget. Even if it first is only $100 a month, begin the process and get in the game.
Step 2 – Use your advertising budget to build your list.
Your email list is the single most valuable asset in your online business. Imagine being able to get your sales message in front of 1,000, 10,000 or even 100,000 people by simply hitting, “send” in your autoresponder back office.
That's completely possible when you consistently focus on building your email list, every dime you spend on paid advertising should be going towards building your number one asset – Your email list.
When it comes to traffic generation, you must choose one form of traffic generation that appeals to you and dedicate yourself to mastering it.
Expect to waste some money. There will be a learning curve, but when it's all said and done, you know will know how to drive floods of traffic anywhere you want on complete demand and the investment will have been well worth it.
Setting up your own paper lead program is, in my opinion, the most risk-free way for you to start generating leads and making sales on autopilot while you learn to effectively drive traffic through other mediums.
Step 3 – Leverage a Done-For-You offer to begin promoting.
Most people get this one wrong. But let's talk about it for a second anyway.
If you are new to marketing, don't try and do everything yourself from the very beginning. There are offers that you can promote for comissions that have been created by eight-figure earners.
Now, ask yourself, Do you think that their sales copies sales videos and sales webinars convert better than yours?
Probably?
Right?
So don't try and reinvent the wheel. Creating your own products will come later. But until you're building your list, consistently making sales, and implementing number four of today's action plan. It's probably a good idea to leverage a Done-for-you offer.
Step 4 – Learn Do and Teach simultaneously.
It's widely understood that being the leader and authority in your marketplace makes everything easier. As the leader and authority, your levels of influence rise, significantly and sales become incredibly simple. People will buy anything you offer because they look at you as the solution for their problems. As an authority, you will be seen as an individual of value.
No one will doubt your products or service quality and low sales volume will become a thing of the past.
But here's the deal. The only way to become a person of value or leader and authority is to constantly add value to the marketplace.
This is where the LEARN-DO-TEACH methodology comes into play.
As you begin to learn new skills, implement them and take more and more action, you need to simultaneously teach people what you're learning and doing.
Set up a blog, or a Youtube channel, and for every action that you take, teach people what you did and what the end result was with a blog post. Even if it was a failure, showing people what not to do can be just as powerful and valuable and showing people what to do. Then go ahead and send the blog posts out to your email list that you're building.
The process of creating problem-solving, value-driven content and then consistently sharing it with your list. will allow you to build a relationship with your list.
This month, my personal business. I had three high-ticket sales of over 2K.
And guess what? I've talked to each of those individuals on the phone and they each said, pretty much the same thing. Something along the lines of I've been following you for a while through emails and blog posts, and I'm finally ready to get started and you just seemed like the right person to join now.
Ask yourself. Why on Earth would I just seemed like the right person to join?
It's because I've been the person consistently solving their problems through blog posts, YouTube videos, podcasts shows, Etc, and putting in the work to build a relationship. If you consistently do this, sooner or later your prospect will be ready to join.
The question is whether or not you're the person that they'll seek out, and when they're ready.
Step 5 – Get comfortable with investing heavily in yourself.
The most successful people in our or any industry realize one thing – That their intellectual capital is their number one most valuable asset.
So, I guess that your email list is actually number two…
And by intellectual capital. I mean, what you know, your skill sets.
Getting comfortable with spending money on products, attending events, and getting the necessary coaching that adds to your intellectual capital will be one of the things that makes or breaks your business success. I'm sure you've heard the term – “You don't know what you don't know.”
Well by investing in yourself and taking your education seriously throughout this year, you will drastically increase what you do know, thus, empowering yourself with the knowledge necessary to accomplish your goals.
The important thing to realize is that investing in yourself is a skill to be learned like anything else you can start small with $10 ebooks and slowly scale and you'll soon, find yourself, spending thousands of dollars a month on your marketing education without hesitation.
Nowadays. I'm expanding my comfort zone and will without hesitation buy pretty much everything that I see that could possibly help me up to about the five thousand dollar mark.
That's about where my current comfort zone maxes out and one of my New Year's resolutions. It's to smash that comfort zone and invest more in myself than ever before.
Step 6 – Stay consistent.
I'm going to keep this step brief because I feel it should be obvious.
Look, if you take the action plan that I've given you today and run with it. You will see results. But only if you stay consistent in implementation,
Realize that you're running a business and running a business takes having operating hours where you consistently sit down and get shit done.
Commit to six months of action. You'll be shocked at what will happen for you and your business.
And that my friend, is it?
So starting today,
Start budgeting every month for paid advertising to build your advertising budget.
Always build your list
Leverage a done-for-you offer to begin promoting.
Learn, Do and Teach Simultaneously.
Get comfortable with investing heavily in yourself and…
Stay consistent.
Follow this simple 6 step action plan and this year will surely be the best year of your business life.
If you'd like, more help with making this the year that you achieve success in your online business, click here to get access to the system that I use to generate 5 figure months.
With that said, if you found value in this article, go ahead and let me know what your biggest takeaway is in the comment section below and don't forget to subscribe and share so that you are notified when I create more content just like this.
Do you have an Attractive Character that draws people to either buy your products or join your business opportunity? If not, then now is the perfect time to learn what an attractive character is and how to use the attractive character to market your business.
Several years ago, when I first got started in online marketing and network marketing, I found this guy online who had achieved a degree of success on the internet that I aspired to. Now what really drew me to him was not simply the degree of success that he had achieved, but that he had come from a background that was similar to my own and had faced some of the same challenges that I had faced. In fact, the first time that I saw him on a Google hangout telling his story, I thought…
This guy and I come from very similar backgrounds
I like this guy
We have similar experiences and have suffered some of the same pitfalls…
I trust what he is telling me, and
If he could achieve this level of success, so could I!
Now I wouldn't call him a guru, but what I would say is that he had learned how to develop what is called an “Attractive Character” to help him market his network marketing business opportunity
What is an Attractive Character
So what is an attractive character? Do you remember Jared of Subway or how about Flo from Progressive Insurance, or the guy who used to say “Do You Hear Me Now” from Verizon. Each of these was an attractive character developed by the companies that they represented to help them sell their products and services. They were basically normal everyday people that you could possibly meet as you were walking down the street.
How to Develop an Attractive Character
How are you framing your brand's Attractive Character?
Locking this down will make the content creation process infinitely easier.
I learned about The Attractive Character concept directly from Russell Brunson'sDot Com Secrets book. (If you haven't read Dot Com Secrets yet or you don't know who Russell Brunson is, stop everything you're doing and google him and order your free copy).
Your Attractive Character is the person that your audience connects with. Think of Gary Vaynerchuck from VaynerMedia, Oprah, or ( for better or worse ) Jared from Subway.
Your Attractive Character is the person that will prove to your audience that their goals and dreams are not only possible but attainable for them. So how can you build an Attractive Character for your brand?
It starts by locking in these key elements:
1. Story
What challenges did you overcome to achieve the results that you have today?
Your backstory is what humanizes you. It's what gives your audience a reason to follow you. It's what shows them that you started right where they are, and how you're where they want to be. Your story is what gives your audience hope that they can achieve their goals (which should ideally be aligned with what you're selling them).
2. Parables
What actionable lessons have you learned from your journey? How can you frame these into parables? This is where a significant amount of your content will come from. These lessons are what will provide actual value to your audience. How can you take what you learned to make their journey easier and help them reach their goals faster?
3. Character Flaws
It's important to avoid trying to frame yourself as some kind of perfect person who doesn't make mistakes. People are drawn to people who are similar them; warts and all. They are drawn to vulnerability. Show your audience that you're human and you make mistakes too. This only gives them more hope that they can achieve their goals, because they're just like you.
4. Polarizing
Don't be a people pleaser. In order to really connect with your audience, you need to show them that you're not for everyone. Certain people won't follow you or like you, and that's just fine Some people like classical music and others like jazz… Your job is to find the people who like you and serve them. The people who DO follow you will be extremely loyal (and will likely buy all of your products).
Identity
Once you understand how to tie your four key elements together, you need to to form your identity.
This can be broken into four elements. Pick the one that best suits you.
The Leader — Are you the type of person that will take charge, be a thought leader, and call the shots?
The Adventurer/Crusader — Are you the type of person to try new things in your industry, test out new strategies, and come up with creative ways to succeed?
The Reporter/Evangelist — this one is an easy place to start. Just interview other thought leaders in your industry via podcast or blog. You will be given high-value by association with them.
The Reluctant Hero — Maybe you never wanted to be in the spotlight, but you had to because it's for the greater good. This positions you as someone who truly has value to give. You're only in this position because you KNOW that people need your product.
Story Lines
Finally, you will need to frame storylines that draw your audience in and teach them how to achieve their goals. People learn better from stories than any other form of information delivery. Your storylines are how you will tie together your four key elements and your identity.
The Story Line options are:
Loss & Redemption — think of Dave Ramsey going from totally broke at age 28 and then going on to become a Financial Coach (and selling his course).
Us vs. Them — Russell Brunson makes content specifically for non-funded or Non-Venture-Capital backed entrepreneurs. He refers to them as the “Real Entrepreneurs” that have to get creative with their marketing because they don't have an endless pool of money.
Before & After — think about Jared from Subway and his transformation.
Amazing Discovery — this is why diet products and hair loss products always sell so well. These brands use an attractive character with a new discovery that solves a major pain point for the audience.
Secret Telling — Secret telling positions the attractive character as an authority figure and thought leader.
3rd Person Testimonial — Nothing is more powerful than social proof. If other people are praising you or your brand as a thought leader and someone who others can trust, it will go a very long way.
As a marketer, you have to develop your own attractive character and be able to find interesting ways to introduce that persona to your audience.
In most cases, YOU will be your attractive character. In fact, one of the key principles of attraction marketing is that you should brand and market YOU, not your business opportunity, and developing your attractive character is part of building your brand. As you expose your business opportunity to others, you might find it beneficial at some point to develop other attractive characters as well. For instance, you might want to promote the attractive character of one of your team members who have achieved success by following your coaching?
When developing your attractive character you have to ask yourself, “How attractive is my character?” “How interesting am I to watch.” If I were on a television show ( or youtube video), why would anyone watch me?”
In the next article, I will reveal to you what makes up an attractive character and the things that you need to consider when developing your own attractive character to help you market your MLM business opportunity or promote your affiliate offers.
Years ago, when I first started venturing into the business world, One of the first business models that I tried was network marketing.
Now, I still believe that network marketing is a viable business model, but most people don't make any money in it and I believe that the reason that so many people fail to build a viable business with that model is that most of the people who get into network marketing just don't understand the “marketing” part of the business.
This is, in my opinion, the number one reason why people fail in their online marketing efforts.
They believe that they can just spam their links on Facebook and Twitter and that people will just click their links and they will get rich overnight. I know, because, that's exactly what I was doing.
In fact, just the other day, I saw a leader of a network marketing group tell their “students” to post something about their opportunity and
tag everyone they knew.
This is not marketing. This is just spamming…
According to The American Marketing Association marketing is…
“the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”
In short, marketing is…
Communicating offerings that have VALUE for customers, clients..etc.
If your product service does not provide value to your prospective customers, clients, and business partners, You will not be able to sell anything.
Remember, your job as a marketer is to serve others by helping them solve their problem.
In fact, if you have a product, service, or solution that helps people solve their problems, you have a moral obligation to help them by exposing them to your solution.. If you focus on just “making money” you probably won't make much money.
People can sense your intention and your desperation will bleed through in your communications.
So get the dollars out of your eyes and focus on helping as many people as you can.
If you approach your business from this perspective, you will make more sales.
So, when you get started in the morning, ask yourself the following questions…
“How many people can I help/serve?”
“How, can I help more people today? “
“How can I provide more service to my current customers and business partners?”
Pay it forward!
One way that you can get new customers is to provide to your prospective customers and partners is to lead with value!
Start serving them by providing them with service BEFORE they pay you a dime.
Doing this helps your business in multiple ways…
If you start by providing value, and you do it well, your they will come back to you to see if perhaps you can serve them at a higher level.
It puts them in your debt. I believe that most people believe in reciprocity. By providing high-quality service for free, most people will feel that they owe you..
You get them in your funnel. Now if you haven't heard of a sales funnel, basically, it's the process where you get people who didn't know about you or your business to become paying customers.
If you do this right, you get to communicate with your customers, and over time, build and nurture a relationship with them and turn them into paying customers and fans of your brand.
Another reason that many businesses fail is that they just don't have enough people “coming through their doors”. As an online marketer, you need to have people coming to your website every day (traffic) and then you need a way to convert that traffic into leads.
Setting up an Authority Website in order to bring business into your business is an essential step in establishing yourself as an expert that people should listen to. If you pay attention to advertisements on television or in magazines, you will notice that, alongside the bullet-point information in the ads, there is almost invariably a URL for their website. The Internet is a serious business tool for the biggest companies, and the smaller companies use it too as it is often cheaper and more effective than going ahead with simple old fashioned business practices. Advertising, for one thing, costs a lot more in print and in public than it does online.
A good Authority website, then, can be the difference between your business sinking and swimming. There are certain things that can turn a potential customer off a company just from a short view of a website. These are simple things, but they can cost you big money if you allow them to.
7 Things That Will Destroy The Effectiveness of Your Authority Website
1. Duplicate Content
Never copy and paste the content from other websites or sources. One of the ways that you should use to drive traffic to your authority website is by creating unique content that answers the questions of your target audience. If you copy and paste material directly from another website, then the master of the google-verse will punish you. Also, be ready to face legal actions from the actual owners.
2. Lack of a Clear Consistent Message Throughout Your Authority Website
You should always have a clear message for your site visitors. Explain what your site is about and how your visitors can benefit from your information, products and services. Every article or video that you post should have a purpose!
3. Poor Writing/Bad Content
You should always create content that is relevant to your audience. Your content should answer some of the pressing questions and issues that your target audience has and it should be well written and grammatically correct.
4. Broken Links and Improper Linking
Make Sure that you have no broken links and that your links take your readers to pages that are pertinent to the subject at hand.
5. Keyword stuffing.
Back in the day, one way to get the search engines to rank your site was by “stuffing” your content with keywords… Or having a keyword that you want to rank for “stuffed” into your content multiple times. The search engines have gotten smarter and these days, this will cause your site to be penalized.
6. Long chunks of text.
The attention spans of the average internet surfers is very very short! So, to keep the attention of your readers, break your content into short, meaningful paragraphs and use proper headlines and sub-headlines.
7. No Calls to Action
What is the purpose of your site? Is it Lead generation? Direct Sales? Regardless of the purpose of your site and your content, make sure that you drive your site visitors to the next action by placing appropriate Calls to Action buttons and phrases. People need to be told what to do next… So make sure that you tell them by having good calls to action throughout your site and content.
Bonus:
Below are just a few additional things that you should avoid when creating content on your Authority website.
Poor use of images – The wrong image, the wrong size, the wrong placement – these are just three things that can make a potential customer's mind wander. And if you let their mind wander, it may just wander all the way over to one of your competitors.
Personal Twitter/Facebook Feed – Do Not show your personal social media feeds on your professional site.
All Caps Content – All Caps content is harder to read. All Caps content creates a rectangular form which is harder on both our eyes and brain. We tend to read words by shape, not by individual letters, and choosing all caps gives the appearance that you are shouting at your readers.
Remember, your authority website is one of the major tools in your marketing arsenal that help you to build your credibility in the marketplace, so do your best to avoid these pitfalls, and you will be on your way to building an Authority Website that attracts your target audience to you and will help you build your business.