What Is Organic Marketing?
Organic marketing means people find your business without using paid ads.
You use free tools like:
- ✅ YouTube
- ✅ TikTok
- ✅ Blogs
- ✅ Emails
Think of it like planting seeds in a garden. You water them, wait, and one day—you grow a tree. 🌳 It takes time, but it works long-term.
Why Is Organic Marketing So Powerful?
Because it builds trust.
When you help people for free—by sharing tips or stories—they start to see you as someone who cares.
This is called value-first marketing, and it's a core part of Jonathan Montoya’s 4 Phases to Freedom Roadmap.
Even if you’re new, being helpful makes people trust you, follow you, and eventually—buy from you.
✅ Step 1: Pick Just One Platform
Don’t be everywhere. Start small. Choose ONE place to post your content.
Here are good places to start:
- 🎥 YouTube – Great for long videos and SEO
- 📱 Instagram – Best for Reels, Stories, and photos
- 📈 TikTok – Awesome for quick growth with short videos
- ✍️ Blog – Ideal if you love to write
- 👥 Facebook – Good for groups and building community
Pro Tip: If you’re not sure, start with YouTube or TikTok. They’re best for beginners.
Step 2: Share Helpful Content (Use This Formula)
People follow those who help them.
Here’s a simple content structure based on the Perfect YouTube Script Framework:
✨ Content Formula:
- Hook: Grab attention.
“Want to learn how I got 100 followers with no ads?” - Problem: Talk about a struggle your audience faces.
“Nobody sees your content, and you feel stuck. I get it.” - Solution: Share how you fixed it.
“I posted short videos with 1 tip a day—here’s what happened…” - Call to Action (CTA):
“Click the link for my free checklist!”
This format works for videos, blog posts, Instagram Reels—everywhere.
Step 3: Always Tell People What to Do Next
Want more followers? Sales? Growth?
Then guide people clearly.
Use simple CTAs like:
- “Download my free guide”
- “Click the link in my bio”
- “Comment ‘yes’ if you want this”
- “Subscribe for more tips”
This turns views into subscribers and buyers.
Step 4: Build an Email List (Start Today)
Your email list is your most powerful tool.
Why build one?
- You OWN it (unlike social media)
- You can sell directly
- You build deep trust
Start with a freebie:
- 🎁 A simple checklist
- 📘 A short eBook
- 🎥 A mini video course
Use tools like ConvertKit or MailerLite (they’re beginner-friendly).
Step 5: Be Patient and Consistent
Don’t expect big results on day one. But stick with it!
Organic marketing works if you:
- Post 3–4 times a week
- Keep helping
- Stay in your lane
It’s like pushing a snowball—it starts small, but it builds momentum fast.
Real-Life Example: Smoothie TikTok
Let’s say you make TikToks about healthy smoothies.
People comment, “Do you have recipes?”
You create a free smoothie guide → they join your email list.
Then you sell a $9 eBook → they buy it.
🎉 Boom. A sale with no ads. That’s organic marketing in action.
Bonus: Repurpose Your Content (Work Smarter)
One piece of content can be used 10 different ways.
Jonathan calls this the 1-to-10 Repurposing System in his Traffic Generation Mastery.
Example:
- 🎥 One YouTube video
- ✍️ Turns into a blog post
- 📸 Becomes Instagram Reels
- 🧵 Break into Twitter/X threads
- 📧 Email to your list
More content. Less work. Big results.
Final Thoughts: You’ve Got This
You don’t need to be famous or have a huge audience.
You just need to:
- Pick one platform
- Share helpful content
- Grow your email list
- Be consistent
- Tell people what to do
Start small. Help one person. Then help another.
That’s how you win with organic marketing.
💫 You were never given a dream without also being given the power to make it come true.
— Napoleon Russ
